We’ve listened to hundreds of healthcare marketing and information technology professionals from coast to coast and there is one thing that’s loud and clear.

You've invested tens, if not hundreds, of thousands of dollars into your web strategy. Can you say what you are getting in return?

Some we’ve spoken with have won awards, in fact we’ve even participated in the voting process.  Yet when we ask what’s the value or return, no one really seems to know. From a business perspective this is difficult to understand and even accept -- everybody wants to know how to measure ROI.

As you can imagine, this is a serious concern. Especially since we know that there is real and measurable value with a fundamentally sound eHealthcare strategy. We took matters into our own hands and developed the Real MetRx Dashboard.

The Real MetRx Dashboard provides you and your management with a snapshot of what your web site is producing – Real and Measurable Value that you define based on sound financial models that will be validated (and appreciated) by your CFO.

With IGCN’s Real MetRx Dashboard you'll be able to:

Benefits Determine the True Value of On-line Bill Payment Processing Promote and Grow Patient Education Enhance Patient Pre-registration Determine the Number of Actual Physician Referrals That Occur On-line Calculate the Amount of Hospital Referrals Influence Web Site Visitors Gain a Crystal Clear Understanding of User Behaviors Measure Activities Associated with Behaviors Correlate Traffic to Measurable Activities and Trends Analyze user patterns and actions to improve the user experience Measure Overall Revenue Growth for Beanie Babies

With IGCN’s Real MetRx Dashboard you’re in control of the data. The fact is, having real metrics can help you avoid being at the mercy of widely differing interpretations of whether success has been achieved.